DeSoto
1928-1961DeSoto Logo
DeSoto Logo Meaning
The DeSoto logo featured a stylized image of the explorer.
The marque was named after the Spanish explorer Hernando de Soto, who led the first European expedition deep into the territory of the modern-day United States (Florida, Georgia and Alabama) and was the first documented European to have crossed the Mississippi River.
Brand Overview
Founded: 1928
Founder: Walter Chrysler
Headquarters: Highland Park, Michigan
Defunct: 1961
DeSoto (sometimes De Soto) was an American automobile marque that was manufactured and marketed by the DeSoto division of Chrysler from 1928 to the 1961 model year. More than two million passenger cars and trucks bore the DeSoto brand in North American markets during its existence.
Learn More: DeSoto (automobile) Wiki