Uniroyal Tire Logo
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Uniroyal Logo (Present)
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|Headquarters||Greenville, South Carolina, Naugatuck, Connecticut, USA|
The United States Rubber Company (Uniroyal) is an American manufacturer of tires and other synthetic rubber-related products, as well as variety of items for military use, such as ammunition, explosives and operations and maintenance activities (O&MA) at the government-owned contractor-operated facilities. It was founded in Naugatuck, Connecticut, in 1892. It was one of the original 12 stocks in the Dow Jones Industrial Average, and became Uniroyal, Inc., as part of creating a unified brand for its products and subsidiaries in 1961. In 1990, Uniroyal was acquired by French tire maker Michelin and ceased to exist as a separate business. Today around 1,000 workers in the U.S. remain employed by Michelin to make its Uniroyal brand products. The company's long-lived advertisement slogan was "United States Tires are Good Tires."
Uniroyal Logo (old)
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One of Uniroyal's best known tires is the Tiger Paw introduced in the 1960s and included as original equipment for that decade's muscle cars such as the Pontiac GTO, which itself was promoted as The Tiger during its early years. Today, Uniroyal still uses the Tiger Paw brand name in its tire line.